Sol de Octubre: Jewelry startup Branding
Founded by a young couple in touch with nature, Sol de Octubre focuses on handmade jewelry, soy candles and hair accessories. Primarily an online business, their artisanal hobbies have evolved enough to desire sharing it with the world, and what better way to consolidate their hard work than with a clear brand image and identity.
It all started with a sketch. The founders had a clear vision but also trust in my ability to create something new with a lot of creative freedom.
The idea of a stamp came organically, as we came to the conclusion that an artisanal brand required that sort of magical, eternal and whimsical quality that a round stamp represents.
Since this brand will live mainly on social media, a colorful, rendered logo will be useful for a memorable brand.
Of course, we simplified the style for print, smaller sizes and future endeavours. See below!